Student Recruitment Training & Workshops
Upskill your team to increase student enrolments.
Meet our workshops
Our workshops can help your institution to tackle some of the issues that stand in the way of maximising your recruitment potential.
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In this compact session, we equip academic colleagues with the essential skills to maximise the number of students adding your university to their UCAS shortlist.
Our research has found that prospective students are significantly more likely to add a university/HE provider to their UCAS form if they have attended an open day. And it is no surprise that the academic subject session has proven to be the most important element of the day itself. However, this is hugely dependent on the strength of the session.
In this workshop we will share some tips on how to engage with prospects at this crucial ‘shopping around’ stage of the cycle and create space for colleagues to share good practice with each other.
Academic colleagues will leave the session empowered to maximise the number of enrolled students for their subject area by delivering a compelling subject ‘pitch’. We will share our expertise on how to make the most of a short subject session by generating excitement, fostering a sense of belonging and leaving a lasting impact in your prospective students’ minds.
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The Applicant Day (or 'offer-holder' day) is the crucial ‘second viewing’ for an offer-holder. And even though an applicant day needs strong student ambassadors, a strong accommodation showcase and good overall organisation, the subject session is still the most important element of an applicant day.
Our research suggests that universities are around twice as likely to convert their applicants if they can encourage their offer-holders to attend an applicant day after an open day. So, how can we encourage as many 'double attendees' as possible?
In this session we reiterate why the content of the two events need to be distinctive enough to convince an applicant to attend for a second time. We will also reveal our top tips on how to engage with applicants at this important stage of the cycle and encourage participants to share good practice with each other.
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In this session, we will share with academic colleagues a range of techniques to employ to boost your immediate student recruitment prospects for the coming cycle. We’ll also talk about the opportunities you may have to personalise the applicant experience.
Our research shows, however, that sustained and growing conversion rates are just as much about our early recruitment cycle activities and finessing our subject offer so we will also spend some time looking at what you can do now to improve your 2027 entry position.
We will take you through our 'plan-builder' worksheet and our own PRISM methodology so that you can critically assess your core subject proposition and develop an action plan for greater student recruitment success.
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In this session we discuss the importance of outreach/schools liaison activity in relation to student recruitment (spoiler: we believe it's your secret ingredient). We'll start the session with an exercise to help you to identify your own individual strengths and how you can use them to help shape the university's outreach strategy.
Then we'll discuss how you can supercharge your activities by making them more memorable and even more inspiring. Finally, the session will conclude by creating a mini action plan. The workshop is intended to be fun and informal (but with some solid outcomes).
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For many marketing and student recruitment teams, we can usually generate sufficient bookings for our events. However, across the sector right now we have a huge issue with 'no-shows'. If you are running at a 50% bookings-to-attendance rate for your applicant days, this is the session for you.
We will share our research with the commercial world on the types of techniques that work to improve appointment attendance and help you to create a mini action plan on the day for your institution.